Social media optimisation is the technique used for building brand awareness of business products and services. It includes RRS feeds, social news and book marketing sites and social networking sites like Twitter, Facebook etc. SMO is alike search engine optimisation. SEO focus on increasing the website traffic and awareness, While SMO optimises a website and content and segments the data across social networking sites.
SMO plays a major role in search engine optimisation. Search engines are operating the references of the social media users to increase their web site ranking. Whenever the particular webpage is shared or liked by the users it is considered as vote to a specific website. Today’s search engines like Google, Yahoo are considering numbers of votes to increase the website ranking. SMO is similar to the viral marketing which depends on the network use in social bookmarking, video and image sharing websites. Through this strategy websites can not only keep the existing customers but also attract the new customers. For instance by social bookmarking you can increase the website traffic and page ranking.
Business needs to be insured to protect from unexpected situations. You can insure your property, business vehicles etc. Make sure that you take payment protection insurance to maintain the financial stability in case of illness or accidents. You can refund the sum through ppi claims.
Author Bio: The guest post was contributed by Lucy, financial guest blogger from Manchester, UK. Find out more about her finance related blogs @financeport.